Zay & Zen Lifestyle Brand
Zelagh Kaplan Personal Brand
Services:
Branding Strategy, Creative Direction, Brand Identity and Design, Personal Branding & Influencer Strategy, Beauty Market Research, Copywriting, Trends Market Research, Instagram Consulting, Content Marketing Strategy, Photoshoot Art Direction
What We Did:
Created an influencer marketing strategy in the beauty & motherhood niche. Designed a 360 omni-channel vision to create a lifestyle brand and strong personal brand for Zelagh Kaplan.
Zay & Zen is a modern lifestyle brand by Zelagh Kaplan focused on creating thoughtful, balanced and educational content about modern motherhood, the journey of being a woman and celebrating femininity. Her content focuses on amplifying the present moment, by sharing inspiring and educational intimate moments that uplift and bring enlightening soul-satisfying awareness to modern women's journey.
With a strong focus celebrating mothers and the art of motherhood, Zay & Zen aims to illustrate an ever-eternal transformational story and journey of womanhood, bringing light to the beauty and surrendering act of being a woman and mother. The Zay & Zen brand aims to share wholesome, (re)newed, and grounded points of view that emanate women's liberation and freedom rediscovered by surrendering to the woman's feminine nature in her beauty, in home, in expression, in motherhood and in unity and love.
