CREATIVE WORK ARCHIVE
ARCHES & HALOS
(A NEW TARGET EXCLUSIVE ) BEAUTY BRAND
VISION ARCHITECT, UX CREATIVE DIRECTION, BRAND STORY concept, Packaging Design, film & photo CONTENT CREATive direction
Executive Produced + FILM DIRECTING
FUTURE OF HAIR: PROCTOR & GAMBLE, Beauty/HairCare
Services: Trends Research & Analysis, innovation Consulting + facilitation
MANON CRESPI
Luxury Personal Branding
MODEL, INFLUENCER, LUXURY LIFESTYLE & HIGH ART JEWELRY EDITOR
Brand Identity Design, Logo, Creative Direction, Brand & Content Strategy for Social ( Youtube + Instagram)
MANON DES SOURCES
Luxury Beauty Brand, Premium Haircare
Services: New Market, Trends & Brand Innovation Research, Luxury Market Branding: Logo, Identity
Brand Story Design, Experiential Creative Direction, Company Culture Development,
Custom Bottle Concept and Design, Strategic Organization Alignment Business Planning
CONCEPT FOR VILLA TERRACE, MILWAUKEE’S MOST ROMANTIC DESTINATION AND FINE ART MUSEUM
SOCIAL BRANDING + CONTENT MARKETING CONSULTING, EXPERIENTIAL CREATIVE DIRECTION
DARK LUXURY
Branded Website for Creative Platform
a Project of Former Vogue/Harpers Bazar Australia Editor Amanda Cromer
Services: Integrated Brand Identity, UX Content Experience Creative Direction, Digital Design
Art Direction, PRODUCTION DESIGN & PROP STYLING:
"Anyone Can Get One" - Get Checked Omaha
CINEMATOGRAPHY
Donald Driver is at it again! This time, he's surprising Wisconsin residents at Gee’s Clippers, a Milwaukee barbershop, ensuring they know the importance of seat belts, AND the penalties that come along with not wearing a seat belt.
FACTS:
The Habitat for Humanity film helped raise over $16,000 after its premier at the Framing the Future Gala.
COPYWRITING FOR GLOBAL REBRAND
Internal Company Culture, Product Names & Description, Strategic Packaging Copy, Website Storytelling
UX EXPERIENCE DESIGN, new logo creation, packaging innovation & REBRAND
For Holistic Skin Luxury and Beauty Brand Salt & Soul
CAMPAIGN CREATIVE DIRECTION & Full Service Film & PHOTO PRODUCTION
Client: MukLuks
S/S 2014 - S/S 2015
Content Creation - Video
Ad Agency: Company B
Client: Kimpton Hotels, The Journeyman
"A Night Out at The Journeyman"
Instagram GROWTH,
original CONTENT CREATION & Campaigns
A FEW EXAMPLES OF WORK
post... by post...we are....
Instagram ARCHITECTS &
MASTER VISUAL STORYTELLERS
on Mobile
WE IGNITE ORGANIC
SOCIAL MOVEMENTS in culture
We are hashtag scientists. We spot and create trends.
Faces of New York Fashion Week ™
Social Content Coverage #FONYFW™ Viral Campaign
What we did?
Live Content Creation & Instagram/Social Visibility and Viralability Optimization. Basically we made the campaign blow up and reach millions.
#FONYFW™ VIRAL Facts
Our clever content marketing concept directly resulted in mass celebrity endorsement and promotion by icons such as Victoria Beckham, DKNY, Cara Delevigne, Karlie Kloss, The Blondes & Michael Kors.
One million images and videos shared of the event across Tumblr, Twitter and Instagram.
#FONYFW tag alone had an impact of 10 MILLION+
More Awesome Facts:
Awarded Top Digital Innovations at Fashion Week by IFB
Included in Refinery 29’s “best of fashion social media”
The famous image that started it all.
SUPPORTING FAMOUS FACES
The coolest part: 100% Organic Social Sharing,
TARGET BEAUTY BRAND
BRAND INNOVATION + GLOBAL UX EXPERIENCE DESIGN + PACKAGING DESIGN
Global Culture Rebrand.
Multi-Media & website Design.
Product packaging Design.
Digital Strategy for The BrowGal
A SUSTAINABLE FASHION BRAND FROM PROJECT RUNWAY WINNER + FASHION DESIGNER DANIEL VOSOVIC
+ BRAnD POSITIONING
+ CONTENT MARKETING STRATEGY
+ INSTAGRAM MANAGEMENT
A MOVEMENT ABOUT
CONSCIOUS MOVEMENT
#COMONATION
Instagram Brand Launch Case Study
What we did?:
Content Creation
FUN FACT:
Bill Cunningham was right by our side.
What we did?
Photography/Branded Content
NATIONAL PRINT & PUBLICATIONS
What we did?
Photography and Creative Direction
Feature Story: Larry Sanders, NBA
Accessories Storytelling Photograpahy
what we did?
Branding/Brand Identity
+ Website Build
+ Instagram / New Media
Platform Strategy
see more at www.filmgirlfilm.com
Director: Crystal Schreiner
DP: Robb Fischer
Color: Tyler Roth