About the Brand:

A New Take On Fast Fashion From a

‘Project Runway’ Alum

Daniel Vosovic launches The Kit, a collection of mix-and-match pieces that

require a two-week lead time.

***"You have been an absolute dream teammate. I can't thank you enough for the groundwork you laid for me."***

- Daniel Vosovic, Project Runway Winner, Founder & Designer THE KIT

wjHu9ws - Imgur.gif — Brand Experience Storytelling Design & Strategy fo Social Growth, Engagement & Sales

WORK & RESULTS

CXO Consultant: Brand UX + Social Media Strategist & Instagram Management

THE KIT by Daniel Vosovic

"You have been an absolute dream teammate. I can't thank you enough for the groundwork you laid for me"- Daniel Vosovic, Project Runway Winner, Founder & Designer THE KIT

‣ Developed Holistic UX Social Media Marketing Strategy, increased brand awareness & traffic
‣ Strategy implementation resulted in highest social impressions/reach and produced several of the highest revenues/sales peaks and product launches in company inception.
‣ Crafted Unique, Engaging Digital Story Experience Daily 'Storyselling' Clothing
‣ Used thematic concepts to crafted music playlists, designed culturally relevant quiz journeys and made richly UX designed Instagram stories 'commercial videos' to build deeper relationships with audience, creatively introduced new product releases and communicated THE KIT's brand ethos, brand culture and brand vision.
‣ Designed UX/UI Experience on Instagram Platform Interface (Highlights, IGTV ect.)
‣ Produced over 85K+ Monthly Organic Stories Impressions through Storytelling UX
‣ Tracked 13+ Various Social UX KPI metrics weekly for Measuring Growth to Revenue Performance

RESULTS

‣ Achieved 19.81% Website Click Rate
‣ Achieved Up to 52.8K Weekly Impressions
‣ Increased Organic Following by 13.5%
‣ Produced 409,200+ Impressions in 3-month duration
‣ Increased Impressions by 196.56%
‣ Increased Reach by 71.46%
‣ Increased IG Stories Posted by 2,952%
‣ Increases IG Videos Production by 3,850%
‣ Produced 520 Instagram Stories ( 283 Photos, 237 Videos )
‣ Achieved 97% Stories Completion Rate
‣ Increased Comments Received by 77%
‣ Increased Likes Received by 82%

Project Feedback from Management:

"You are a freakin' G! That Game of Thrones Arya KIT quiz was f*ckin' genius."- Alex B.

"Daniel and I are soooo grateful to have worked with you. You brought amazing energy, talent, and have added invaluable insights to our strategy. Your ability to take on the voice of Daniel and the brand is amazing." - Alex B, Business Strategy Manager THE KIT